Strategy & planning

This section features a range of resources drawn from many different sources to assist you in strategy and planning.

We found 9 resources

Church of England Digital Lab blogs

Useful training and advice that covers a range of communications needs from consent and GDPR to filming, newsletters and Tik Tok.

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Top ten tips on creating a logo

A logo defines and represents the personality and image of a church, company or organisation. That’s why is important to ensure your logo looks professional. Resource from the Church of England.

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Event Planner Checklist

This document is intended to be something to assist you when planning an event and does not just relate to communications.

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Researching your audience and branding

Investigating who you want to be talking to is important. It will help you plan your communications to be as effective as possible.

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Short Identity exercise

Often it is important to ensure that everyone is on the same page before you start planning. This short exercise can be used to help you clarify your identity, to help you develop values or to help you with you develop your branding. It is important that you include a wide section of your parish/ benefice/ cluster or deanery in this exercise.

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Communications Planning Guide

The who, the how, the when and the why of planning an effective and efficient communication campaign. Resource from Comms2point0.

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Communications Audit FrameworkDownload
Communications Audit

What you learn in a communications audit is amazing. Those working in your parishes are quite thoughtful about this stuff, and they like to be asked. After you do the research, you'll be in a much better position to write a good plan for strategic communication. This booklet is based on a publication by Jim Ylisela.

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Top five tips for developing an effective church digital strategy

Resource from the Church of England.

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